Ferrocarril de Catalunya logo

Ferrocarrils de la Generalitat

Choosing a corporate uniform

1 Challenge

Ferrocarrils de la Generalitat was looking to redesign its corporate clothing and wanted to hear from its employees, so it implemented an innovative and collaborate project.

2 Solution

The Civiciti platform was customised for FGC to take into account their requirements. On the one hand an area was provided for collecting proposals, and on the other a section was created where employees could answer questionnaires.

Proposals were collected regarding garment usability that covered aspects such as comfort and convenience, usage experience, notable elements or potential limitations for each item.

Work also took place on the GGC corporate identity, logo, colour palettes, debates on the message conveyed by each item of clothing, etc.

By using Civiciti employees were given the opportunity to comment on the different proposals, vote on potential solutions and add their own ideas.

3 Results

Ferrocarril de Catalunya 3
Ferrocarril Catalunya 1
Ferrocarril Catalunya 2